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Lower Price or Accept Offers?

Is it better to lower price or accept offers when something won’t move?

When an item won’t move, both options feel the same.

They aren’t.


Lowering price and accepting offers solve different problems.

Using the wrong one usually makes the situation worse.


This page explains how to choose without guessing or bleeding margin.


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Why items “won’t move” in the first place


Most stagnant listings stall for one of three reasons:

- Demand exists, but urgency is low

- Demand is inconsistent or unclear

- The item is competing with too many similar options


The mistake is treating all three situations the same.


Price action should match the type of resistance you’re seeing.


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What lowering the price actually does


Lowering price is a **public signal**.


It tells buyers:

- You want the item gone

- You’re willing to concede

- Waiting may pay off


Lower price works best when:

- Demand is proven

- Buyers are already watching

- The goal is speed, not leverage


Lowering price creates clarity.

But once you lower, you can’t undo the signal.


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What accepting offers actually does


Accepting offers is a **private test**.


It allows you to:

- Measure real buyer willingness

- Maintain a confident list price

- Control concessions one buyer at a time


Accept offers when:

- Interest is sporadic

- You’re unsure about demand

- You want information before committing to a cut


Offers give you data without locking you into a narrative.


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Why doing both at the same time is a mistake


Lowering price while accepting offers sends mixed signals.


Buyers interpret this as:

- Uncertainty

- Desperation

- Weak pricing confidence


That usually leads to:

- Lower offers

- Longer holding times

- More back-and-forth


Pick one approach.

Not both.


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How to decide without overthinking


Use this simple rule:


If you want speed and closure, lower the price.

If you want information and flexibility, accept offers.


The mistake is choosing based on discomfort instead of intent.


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When lowering price is the right call


Lower the price when:

- The item is taking up space or attention

- Demand is steady but slow

- You’re confident buyers exist

- You want predictable exits


This is an efficiency decision, not a failure.


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When accepting offers is the better move


Accept offers when:

- You’re unsure about true market value

- Demand feels thin or uneven

- You want to test buyer seriousness

- You’re not ready to commit to a new anchor price


Offers help you learn without fully committing.


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The hidden cost most resellers miss


Every adjustment trains future behavior.


Repeated price cuts train buyers to wait.

Repeated flexibility trains buyers to negotiate.


Neither is wrong.

But both have long-term consequences.


Be intentional.


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The question that ends the debate


Ask this:


Do I want information, or do I want the item gone?


Your answer determines the move.


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What this usually connects to


This decision often ties back to:

- Weak exit rules

- Overattachment to inventory

- Fear of holding items too long

- Inconsistent pricing strategy


Those are system issues, not listing issues.


This page exists to help you choose deliberately instead of reacting.


The Watcher Rule:

Lowering price without getting offers means the problem isn’t the price alone.


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