About Roach2Riches
Roach2Riches wasn’t built as a highlight reel.
It started the same way most reselling journeys do — inconsistent wins, dumb mistakes, overthinking purchases, and learning the hard way that “more research” doesn’t automatically mean “more money.”
I’m not here to sell a fantasy version of reselling. I’m here because most people get stuck not from lack of opportunity, but from lack of structure.
Why This Exists:
Reselling advice online usually falls into two extremes:
Hype with no systems
Systems written by people who don’t actually use them
Roach2Riches sits in the middle.
This site documents real processes, real decision rules, and the uncomfortable lessons that don’t fit into short posts or flashy content. What worked, what didn’t, and what I stopped doing once I realized it was slowing me down.
No motivation speeches. No “just grind harder.”
Just repeatable thinking.
What You’ll Find Here:
Practical breakdowns of how buying decisions are actually made
Systems for avoiding bad inventory, not just finding good deals
Honest discussions about scaling fear, cash flow pressure, and burnout
Tools and resources I actually use — including when they’re not worth it
Some of it will be helpful immediately.
Some of it will make you question habits you’ve normalized.
Both are intentional.
Who This Is For (and Who It Isn’t)
This site is for:
Resellers who are past the beginner excitement phase
People who want fewer decisions, not more
Anyone tired of vague advice that sounds good but doesn’t execute
This is not for:
Get-rich-quick chasers
People looking for shortcuts without tradeoffs
Anyone who thinks reselling is supposed to feel easy all the time
The Goal:
The goal isn’t to turn reselling into a personality.
It’s to turn it into a system that works quietly and consistently.
If something here saves you from a bad buy, a wasted week, or a mental spiral — it did its job.
That’s enough.About Roach2Riches